As the industry’s leading trade association, BHETA is represented at the key exhibitions that cover the various sectors our members operate in. Read more about recent exhibitions.
Totally DIY : Totally Tools 2016
BHETA, which hosted the Innovation Zone at Totally DIY : Totally Tools for the second year running “had an amazingly successful show” according to DIY Sector Director, Paul Grinsell. The Innovation Zone not only yielded the top prizewinner in the show’s New Product Awards, it also secured at least one confirmed listing from a leading DIY multiple as well as numerous other leads for the exhibitors.
One of the companies participating was Great Yarmouth-based Tileution which was showing its PeelThenStick tiling adhesive. Stuart Saunders, Managing Director of Tileution was delighted by the response, not least the fact that it was his particular innovation that secured the top prize in the Show’s New Product Awards.
Another Innovation Zone exhibitor was Rotarad, demonstrating its radiator valve which enables full access behind radiators for decorating and cleaning with no need for disconnection, draining of water or heavy lifting. The product attracted massive attention from retailers and distributors throughout the duration of the Show.
Paul Grinsell concluded, “Everyone involved with the Innovation Zone had a productive and enjoyable time. All the exhibitors secured some great leads and offers of support. We'll be very happy to support this area again next year."
Spring Fair 2016
The UK’s most important retail buyers turned out in force for a buzzing edition of Spring Fair. The show brought together thousands of exhibitors across 13 sectors from around the UK and wider global community, with hundreds joining Spring Fair for the first time and many of them choosing the show as their exclusive UK or international launchpad.
The look and feel of the show was enhanced by wide, boulevard-style aisles, providing a seamless and stress-free visitor experience as the exhibition halls became easier to navigate. Feedback from buyers was very positive, with the onsite guides and new show map deemed invaluable for orientation around an exhibition space the size of 27 football pitches.
As well as attracting tens of thousands of retailers, contract buyers, interior designers, specifiers and other trade visitors, the country’s premier buying event was also well-attended by celebrity designers and TV stars including The Great British Bake Off winner Nadiya Hussain and Paul Hollywood, who both launched licensed product ranges at Spring Fair. The Bake Off stars joined other celebrities in the Kitchen, Dining & Housewares sector in Hall 9. Historic cutlery manufacturer Arthur Price hosted design collaborators Lawrence Llewelyn-Bowen and Sophie Conran, with the latter also presenting a new range for T&G Woodware, while Ulster Weavers launched a licensed range with British designer Kelly Hall.
Totally DIY Success - January 2015
BHETA enjoyed “a really positive three days at Totally” according to Peter Stone, who was quoted after hosting the Innovation Zone at the exhibition. Initial visitor data revealed strong support from across the industry, with buying teams in from the biggest DIY retailers including Tesco, Halfords, Homebase, Wyevale Garden Centres and B&Q, as well as great representation from the UK's high street hardware retailers, and decorative, timber and builders merchants.
The show had a total of 111 stands, an increase on the previous year, representing over 150 exhibitors and key brands from across the DIY, hardware and tool sectors. The shows' new Innovation Zone was declared a 'massive success'. Peter commented, "Such a fantastic three days for innovation. Everyone involved with the Innovation Zone has enjoyed a great show. The area has been well attended and all the exhibitors will leave with some great leads and offers of support and sales to follow up. We'll be very happy to support this area again next year."
BHETA's Retail Engagement Programme - July 2014
In the past few years BHETA has received lots of positive feedback from members about alternative ways of catching the attention of potential customers.
“Thanks to our commitment as an organisation to developing new methods of retail engagement, one of the most successful principles is almost the reverse of the exhibition. Instead of costly exhibition stands on which you wait and hope that the buyer might drop by – and then find you are engaged with another customer just as your best prospect arrives – it can be amazingly effective to give the retailer the ‘exhibition’ space and invite the manufacturers and suppliers to visit them.
“BHETA’s phenomenally successful 'Meet the Buyer' events, its networking forums with key buyers from big retailers as headline speakers, training workshops on retail negotiation, range reviews, category management, supply chain logistics and compliance – again with retailer involvement - all prove the point. It’s not only cost and time-efficient for all parties, there are other exciting benefits as well including same day buying decisions and immediate payback in the form of online trials, ongoing website listings and even immediate in store trials for the most popular ideas presented.
Autumn Fair 2013
BHETA had a stand and a presence at the show. Meetings were held with members, service providers, trade press and potential new members. Overall feedback from the majority of the exhibitors was that they were reasonably pleased by the response from buyers and had seen a number of their key customers.
For those exhibitors taking orders at the show the general view was that they were either level or up on the previous year although a few sceptical ones pointed out that this was due to the lack of competition! There was disappointment that for the 4th year running the hall space dedicated to Kitchen and Dining had been reduced and this quite simply reflected the poor uptake from exhibitors plus it is worth noting that a number of BHETA members prefer to exhibit in more gift orientated halls.
Overall attendance figures for Hall 2 appeared similar to last year and for periods the Hall was busy and had a healthy buzz. Feedback from retailers was that the Hall could not afford to get any smaller as it was in danger of no longer being a credible offer that justified buyers attending. All the above points were discussed with the senior i2i management team who appear to be well aware of the issues and welcomed the opportunity to attend the Sept 26th BHETA Forum to hear first hand feedback from members.
2012 International Home & Housewares Show, Chicago
The 2012 International Home & Housewares Show garnered rave reviews from buyers and sellers. The show was sold-out with more than 2,100 exhibitors and rang up a 6.8% increase in total buyer attendance including significant growth in international buyer attendance. “We are hearing very positive feedback from both exhibitors and attendees,”
said Phil Brandl, president of the not-for-profit International Housewares Association, which owns and operates the Show. “With tens of thousands of new product introductions, over 500new exhibitors and the introduction of our new IHA Innovation Awards, buyers found newness and innovation at every turn.
The 2013 International Home & Housewares Show will be held March 2-5 at McCormick Place, Chicago USA, with a Saturday opening once again. 2013 attendee registration and additional Show information are available at www.housewares.org
Overall visitor attendance was 140,000 and was slightly down in terms of numbers compared to the record level of 2011 (144,991 visitors). The show still maintained a positive and energetic feel. General feedback from BHETA members was that most had experienced a good show with a number of new enquiries from export customers, majority were happy to be exhibiting in the right hall most of the gripes are now about location. Some members were disappointed by level of UK buyer attendance so it will be interesting to gauge member’s feedback at our next Open Forum in establishing who did attend.
Spring Fair 2012 Review
Feedback from members was mixed, the majority were pleased with the quality of buyers attending although all concurred that independent numbers were down on last year. The snow on the Sunday certainly impacted visitor numbers. For those members that use the show to write orders the majority reported sales up or level with last year while a minority declared orders down on the previous year. All felt independents were being more cautious and that value of orders placed in the main were smaller than previous years. Download PDF to read more.