Date/Time
Date(s) - 25/06/2025
9:00 am - 5:00 pm
This dynamic programme, developed by Selling Interactions, BHETA’s Business Support Provider, is the perfect opportunity for customer-facing staff looking to boost their confidence and effectiveness in influencing and motivating customers. Whether you’re preparing for an informal meeting or a formal pitch to buyers, this hands-on training will give you the tools and techniques to deliver powerful, customer-focused presentations. Don’t miss the chance to develop these essential skills that will set you apart and help you succeed in every customer interaction!
Who is this for?
This programme is designed for all customer facing staff, who need to influence or motivate customers in group
settings, whether it be an informal meeting or a formal pitch to buyers.
Please note, this programme is only available to BHETA members.
What will you learn?
As a result of attending the training, you will be more confident and competent in preparing and delivering customer-orientated presentations. You will have the opportunity to work on and fine-tune a presentation you are expecting to deliver to your customers. The programme will cover:
- Structuring your message.
- Principles of oral communication for impact.
- Managing questions and objections from your audience.
- Motivating action with your presentation.
Format
A one-day, practical, classroom-based training session divided into four blocks, held at BHETA HQ in Birmingham (Federation House, 10 Vyse St, Birmingham B18 6LT).
- Each participant delivers a presentation of their choice (up to 3 minutes) followed by group feedback.
- Principles of effective oral communication. Participants use feedback and principles to fine-tune their initial presentation ready for
round 2. - Managing the audience; questions & objections; motivating action.
- Round 2 presentations – participants present their enhanced work and practice audience interaction. Personal action plans for future development.
Costs
The programme fee is £550 + VAT per person.
Cancellation Policy
Please note that cancellations are only possible a minimum of one month before the start of the programme.
Booking
Reserve your spot by filling the form below or contact Samantha Astle at BHETA sa@bheta.co.uk.
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Selling Interactions is an international research-led B2B sales excellence consulting and training organisation set up in 2010 with a very simple philosophy – search relentlessly for sales best practice and use the insights to help clients improve their sales organisations and ultimately their sales.
Selling Interactions’ training is grounded in extensive, evidence-based sales research, ensuring that your team will benefit from the most effective, up-to-date sales approaches. With a fantastic network of experienced consultants, Selling Interactions brings together professionals who have already achieved success in their careers and transitioned into consulting and training to help others excel. All of their consultants remain active in sales today, meaning they are practitioners who offer practical, real-world insights, not just theoretical knowledge.
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Additional training programs are available – take the opportunity to explore them by clicking links below.