BHETA’s popular webinar with Homebase’s Commercial and Marketing Director, Dave Elliott saw delegates from across the home improvement, housewares and garden sectors hear about the retailer’s progress in its ‘reset as home and garden experts’ and how it is now ‘ready for the next phase’.
A wide-ranging presentation covered off new stores and refurbishments, investment in ranges, the upskilling of design services, online commitment and multi-channel delivery. Outlining opportunities for suppliers including in particular digital, click and collect and inspiration, Dave described the future vision for the brand. He also cited home and a ‘great area for growth’ with a new buying director and buying team.
Keeley Vernon, BHETA’s sector manager for DIY and garden commented, “This was a frank and informative insight into the positioning, plans and aspirations of Homebase. Unsurprisingly, the event was very well attended.”
For more information on BHETA’s retailer networking events, Keeley can be contacted on 07398 840418. Alternatively, Seema Grantham, BHETA’s sector manager for housewares and small domestic appliances is on 07946 078566.