BHETA are pleased to announce that Neil Durden has joined the BHETA DIY & Gardening Committee.
Neil Duerden is the Managing Director of Holden Decor Wallpaper, part of the Grandeco European Wallpaper Group.
He is well known throughout the industry and has joined the DIY committee at BHETA representing the Decorative categories.
Neil has over 25 years experience within the UK, European & US DIY industry, specifically in Decorative Paint, Wallpaper, Tiles and Adhesives.
His career began at Akzo Nobel in product and account marketing roles working on well-known Paint brands such as Crown, Sandtex, Albany and Sadolin, before he moved into a full commercial sales role looking after their largest UK retailers including B&Q, Homebase, Focus, Wilko, Aldi and B&M amongst others. He then transitioned across the decorative sector to British Ceramic Tile Ltd, where he looked after their largest customers including Topps Tiles, Wilko, Amazon and Homebase. Neil joined Gorilla Glue in 2014 and spent seven very successful years as Sales Director, building what was then an unknown US brand into the No1 market-leading brand in the Adhesives & Tapes categories. He joined his latest company earlier this year as the Managing Director of Holden Decor Wallpaper, a design led UK wallpaper company based in Darwen, Lancs who are part of the much larger Grandeco European Wallpaper Group.